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5 Powerful Types (And Examples) of Link-Worthy Content

5 Powerful Types (And Examples) of Link-Worthy Content

Since the inception of the search engine, marketers have spent an obscene amount of time optimizing their content and strategy for search. And while the old days of keyword stuffing and other black-hat SEO tactics are behind (most marketers), there’s two constants that remain the same for driving organic search results: The importance of good […]

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Weekend Favs June 23

Subscribe to the Duct Tape Marketing Podcast If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive. Powered by WPeMatico

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Argentina vs Croacia, el partido más visto por livestream de la historia

La Copa del Mundo Rusia 2018 comenzó la semana pasada, y con todas las opciones de transmisión en vivo no sorprende que algunos partidos hayan registrado altos picos de raiting. Sin embargo, el partido entre Argentina y Croacia rompió un nuevo récord cuando su transmisión digital a través de la cadena norteamericana Telemundo se convirtió […]

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Voice Search: What Small Business Owner’s and Marketers Need to Know

Marketing Podcast with John Jantsch About Voice Search An increasing number of people are turning to search devices, but not necessarily search engines per se. We have laptops and our phones, and then, of course, we’ve got these Alexa and Google Home devices. These are how people are actually now executing searches. Not all of it […]

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La respuesta de Youtube: Stories para sus creadores de contenidos

El rifirrafe no público entre Instagram y Youtube continúa, la competencia por el mercado es cada vez más férrea haciendo que ambas compañías presenten productos interesantes para competir entre sí. Hace poco vimos el lanzamiento de IGTV la nueva aplicación de Instagram enfocada a los vídeos verticales de larga duración, es básicamente una App que […]

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Facebook lanza Messenger Kids fuera de Estados Unidos

Facebook está expandiendo Messenger Kids, su aplicación de chat diseñada para niños menores de 13 años, a países fuera de los Estados Unidos, incluso cuando la compañía recibe críticas de grupos de defensa de los niños. El pasado viernes, desde Facebook anunciaron que lanzarían el servicio de chat en Perú y Canadá, tanto en español […]

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Digital Marketing News: Instagram Adds Hour-Long Videos With IGTV, Weeding Out Influencers Who Buy Followers, & Mobile’s Vast Growth

With IGTV, Instagram Takes Aim at YouTubeInstagram has added the ability to upload videos up to an hour long, with the launch of its new IGTV feature, offering digital marketers a much bigger video canvas. Instagram also announced that it has broken through the one billion user barrier. Wired[embedded content]Unilever stops working with digital media […]

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The Goal-Based Approach to Domain Selection – Whiteboard Friday

Choosing a domain is a big deal, and there’s a lot that goes into it. Even with everything that goes into determining your URL, there are two essential questions to ask that ought to guide your decision-making: what are my goals, and what’s best for my users? In today’s edition of Whiteboard Friday, we’re beyond […]

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Q&A: Lost Your Anonymous Google Reviews? The Scoop on Removal and Moving Forward

Did you recently notice a minor or major drop in your Google review count, and then realize that some of your actual reviews had gone missing, too? Read on to see if your experience of removal review was part of the action Google took in late May surrounding anonymous reviews. Q: What happened? A: As […]

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CMWorld Interview: Thinking Inside the (Answer) Box with Courtney Cox

In a digital marketing career that has spanned numerous roles, often with a heavy focus on SEO, Courtney Cox has watched plenty of trends come and go. But like many of us, she’s convinced that answer boxes (or “featured snippets,” or “position zero,” as you will) hold the key to search success going forward. Not […]

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