In this episode of "Monday Marketing Takes", Gary zoom calls the CMO of Nickelodeon, Jenny Wall, to talk about what the television channel is doing to expand its horizons beyond TV. They talk about the importance of branding, messaging, and understanding your audience when trying to transition your content to other forms of media (specifically podcasting in this case). There are some really important ideas here that could help you understand how to understand your audience and communicate to them as effectively as possible… Enjoy!
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Gary Vaynerchuk is a serial entrepreneur and the Chairman of VaynerX, a modern day communications parent company, as well as the CEO and Co-Founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations.
Gary is a venture capitalist, 5-time New York Times bestselling author, and an early investor in companies such as Twitter, Tumblr, Venmo and Uber. He is currently the subject of WeeklyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world. He is also the host of #AskGaryVee, a business and advice Q&A show online.
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