Cultivating Compelling Communications for Your Business written by John Jantsch read more at Duct Tape Marketing
Today on the Duct Tape Marketing Podcast, I sit down with PR expert, writer, and podcaster Justin Brady.
Brady partners with companies in the emerging tech space, designing strategies and crafting stories that reach audiences of millions.
In addition to his work in the emerging tech PR and communications space, he’s the host of the popular podcast The Justin Brady Show. Featuring interviews with some of the biggest names in business and leadership, like Howard Schultz of Starbucks and presidential candidate Andrew Yang, the podcast is in the top one percent of the entire iHeart Radio podcasting catalog of 250,000 podcasts.
Today on this podcast, Brady and I discuss the work that goes into creating stories and winning attention for brands. From finding the right publications to pitch to creating a podcast that can open doors for your business, we discuss all sorts of marketing, communications, and PR strategies that a business in any industry can employ.
Questions I ask Justin Brady:
- How does PR work today?
- What role does social media play for someone trying to get their name in front of the right media outlets?
- What has podcasting done for your business?
What you’ll learn if you give a listen:
- How relevance and timing can help you land a PR pitch with a big media outlet.
- What the key is to growing your following on social media.
- How to write content that performs well in search.
Key takeaways from the episode and more about Justin Brady:
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