Logitech presenta su nuevo lápiz VR Ink Pilot Edition

Si de realidad virtual hablamos, numerosos son los proyectos que distintas compañías han materializado o todavía tienen entre manos para potenciar esta tecnología. Pensemos en las potentes gafas Oculus VR, en Vive Pro, el nuevo headset de VR de HTC o la compra de Lytro, empresa especializada en VR, por […]

B2B Content Not Making an Impact? Try These 7 Underutilized Promotion Channels

Creating great content requires considerable investment, in terms of time, effort, and money. Knowing this, it’s crazy how often I see marketers and brands fail to follow through by promoting their content to the fullest and maximizing its targeted exposure. It literally makes me sad. I’m tearing up as I […]

Sowing the Seeds of Success: 3 Elements of Strong B2B Influencer Relationships

We’ve said it before and we’ll say it again: Effective B2B influencer marketing is rooted in building lasting relationships. The premise is simple: When brands invest time, effort, care, and money (when it makes sense) to cultivate partnerships rather than one-time or “on-my-terms” engagements, industry influencers and experts are far […]

How to Give Your Content CPR

Markeing Podcast with Laura BelgrayPodcast Transcript There are at least 2,193 ways to make your content better and the best copywriters know them all. However, there are just three things that every marketer must master to dramatically improve their copy. Your web pages, brochures, and emails must have Clarity, Personality, and […]