The Not-So-Secret Value of Podcast Transcripts – Whiteboard Friday

What are the benefits of transcribing your podcasts and what’s the best way to go about getting them on your site? Niki Mosier breaks it down into 8 easy steps in this week’s episode of Whiteboard Friday. Click on the whiteboard image above to open a high resolution version in […]

They’re the Best Around: The Top 25 Moz Blog Posts of 2019

Well, folks, it’s that time of year again. It’s hard to believe we’ve already gone another turn around the ol’ sun. But I’ve consulted my analytics data and made my SQL queries, and I’m here today to present to you the list of the top Moz Blog posts of 2019! […]

From Ours to Yours, Happy Holidays, Marketers!

The snow is falling, fires are crackling, and the scents of pine and cinnamon fill the air. That’s right: It’s the most wonderful time of the year, marketers. It’s a time of celebration and reflection. 2019 was a magical year for the TopRank Marketing team. We had the honor of […]

Learn From Our Top 10 Content Marketing Posts of 2019

Content — it encompasses nearly everything we read, view, or listen to online, and as our CEO Lee Odden said years ago, it’s also the primary reason search began in the first place. We’re especially proud of the content marketing successes our team at TopRank Marketing have achieved in 2019, […]

Important KPIs for Each Phase of the Customer Journey

The customer journey is often a long and winding road. And that means it can be difficult to track your business’s effectiveness at each phase of the journey. The easiest way to gain greater clarity around your customer journey, and to identify strong points and weak spots, is to pinpoint […]