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Digital Marketing News: Twitter Video Ads, Livestreaming Rise, RIP Eric Ward

The Rise of Livestreaming: Why People Watch, and How Brands Can Benefit [Infographic]. Facebook users comment 10 times more on live videos than on regular videos. Find out what people are watching, what their preferences and behaviors are in this infographic from Koeppel Direct. MarketingProfs [embedded content] The four habits of successful data-driven marketers. Econsultancy […]

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5 Tips to Get More Accurate Data and Improve Your Lead Generation

If you can measure it, you can improve it – Peter Drucker Tracking your lead generation campaigns allows you to get more info about the effectiveness of your campaigns. When you know which campaign performs well, you can improve your lead generation tactics and get more qualified leads. In this post, I will show you […]

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Transcript of The Importance of SEO in Marketing Today

Back to Podcast John Jantsch: You may never want to become an SEO consultant and expert, but I’m here to tell you, search engine optimization is such an important part of marketing and important part of growing your business today that you better at least know enough to know how to buy it. In this […]

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The Evolving Significance of SEO in Marketing Today

Subscribe to the Duct Tape Marketing Podcast If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive. Powered by WPeMatico

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3 Kissmetrics Populations Content Marketers Can Use to Measure Marketing and Retention

Content is basically infinite. Run a Google search for a/b testing and you can spend the rest of your life reading about it. So in this proliferation of content, it’s retention, attention, and engagement that are key for content marketers. It’s our goal to get visitors to our content, ideally more than once, and eventually […]

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Creadores de Vine lanzan HQ Trivia, App de trivias en vivo donde puedes ganar dinero

Hace ya más de un año que Vine cerró sus puertas, el famoso servicio de videos cortos que fue adquirido por Twitter y aunque en su momento prometía grandes cosas termino siendo parte del pasado. Los nombres de Dom Hofmann y Rus YusuPov tal vez no te sean muy familiares, pero estos emprendedores fueron los […]

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How We’re Building a Content Marketing Dream Team

A few members of the TopRank Marketing content marketing dream team. As the digital landscape continues to grow and shift, digital marketing — particularly content marketing — has a majority stake in most brands’ marketing strategies these days. After all, nearly half of the world’s population now uses the internet, and we want our content to […]

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Transcript of Be a Better Marketer by Finding Out What People Actually Want

Back to Podcast John Jantsch: You wanted to know how to be a better marketer? Just ask. Ask who? Ask your customers. Ask the market. Find out what people actually want. Find out what their challenges are. Find out what their problems are. In this episode of the Duct Marketing Podcast I visit with Ryan […]

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Be a Better Marketer by Finding Out What People Actually Want

Subscribe to the Duct Tape Marketing Podcast If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive. Powered by WPeMatico

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Unlocking Hidden Gems Within Schema.org

Schema.org is cryptic. Or at least that’s what I had always thought. To me, it was a confusing source of information: missing the examples I needed, not explaining which item properties search engines require, and overall making the process of implementing structured data a daunting task. However, once I got past Schema.org’s intimidating shell, I […]

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