I had the pleasure of sitting in on Zari Venhaus’s session at the second day of Content Marketing World 2019 where she laid forward a process to present martech business cases to senior leadership. She entered the room with a high level of energy and passion for the topic, making […]

Let’s face it: Too many of us are yo-yo marketers. We deploy a campaign the way someone might approach a fad diet: With nothing but our initial enthusiasm to keep it going. And like a fad dieter, we get results… for a little while. Then the campaign runs out of […]

Marketing Podcast with Jono BaconPodcast Transcript Today on the Duct Tape Marketing Podcast, I sit down with consultant and community strategy and management expert Jono Bacon. Bacon served as director of community at GitHub, Canonical, XPRIZE, and OpenAdvantage before founding his own consulting firm. His clients include Huawei, Microsoft, Intel, […]

Back to Podcast John Jantsch: Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch. And my guest today is Jono Bacon. He is a community and collaboration strategy consultant, advisor and speaker. And he’s also the author of a book we’re going to […]

Marketing Podcast with John Jantsch on The Self-Reliant Entrepreneur – September 4 This is the first podcast in a series of episodes about my new book, The Self-Reliant Entrepreneur, due out in October 2019. The book is structured as 366 daily meditations for entrepreneurs, with readings from famous Transcendentalist authors […]