Should B2B Marketers Embrace Ephemeral Content?

One great thing about being a young Gen X’er: There was no social media during my junior high and high school years.  Young millennials weren’t so lucky. They chronicled their adolescence in excruciating detail on Myspace, Facebook, YouTube and Twitter, every half-formed thought and laundry-detergent-eating stunt preserved forever. So it’s […]

13 Ways B2B Influencer Marketing Offers Brands an Ideal Alternative to the Benefits of Physical Events

B2B influencer marketing is an ideal way for brands to drive digital conversations during the global health crisis, and we have 13 ways influencers can virtually deliver many of the benefits that have been lost due to postponed or cancelled real-world events. With 45 percent of consumers spending more time […]

One Question to Ask Yourself When You Feel Lost | Tea with GaryVee LIVE

In this episode of "Tea With GaryVee," things get a bit emotional. There was a lot of advice around mental health and perspective during these challenging times. Nobody has truly been preparing for this situation and we are all adapting in real-time… some of us better than others. There is […]