El Ayuntamiento de Barcelona presentó ayer su campaña para el Orgullo 2020, un trabajo muy colorido que lleva por título «LGTIBCN», un lema que refuerza el compromiso por la diversidad de la ciudad. Y es que, tal y como cuenta Nacho Padilla (director creativo del Ayuntamiento de Barcelona), «es la […]
Season two of TopRank Marketing’s video podcast series, “Break Free B2B,” has come to a close. We had the opportunity to interview some of the smartest B2B marketers in the industry, to find out how they’re breaking the mold and reinventing the role and function of the marketing department in […]
The 10 Traits B2B Buyers and Managers Value Most in Salespeople 42 percent of B2B buyers value active listening when it comes to interacting with salespeople, according to recently-released survey data from LinkedIn (client), while 38 percent value problem solving, 38 percent confidence, and 34 percent who said that they […]
E-commerce is booming. There are currently 24 million e-commerce sites and counting. And with only 12% of sales taking place online, you can expect there to be massive growth in the years to come. So if you want to create an online business, one of the best ones to create […]
En los últimos meses el mundo ha cambiado a causa de la COVID-19 y las marcas se han visto obligadas a adaptar su comunicación. Conscientes de este cambio, el equipo de soporte estratégico de la agencia Shackleton han ido recopilando, semana a semana desde el inicio del estado de alarma […]
