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Polls offer a unique two-for-one value for B2B marketers, providing quality feedback on what customers want while also offering brands a powerful interactive social media content marketing element. As we first reported in our B2B marketing news, our client LinkedIn recently launched the return of its highly-anticipated poll feature, offering […]
When was the last time a B2B case study made you feel something? I mean, something besides mild interest or boredom. I ask because, in theory at least, B2B case studies should be exciting stories. There are millions of dollars at stake, people’s livelihoods and professional reputations hanging in the […]
Gartner CMO Spend Survey Shows How Digital Budgets Will Increase In 2021 Within the next 18 to 24 months digital marketing budgets will return to business-as-usual levels, according to 57 percent of CMOs in recently-released survey data from Gartner, also showing 78 percent aggregate growth for digital ad budgets in […]
La cámara del teléfono es una buena herramienta para tomar fotos de cosas que te gustan vayas donde vayas. Pero más allá de hacer fotos de amigos, familiares o tu mascota, los smartphones pueden servirnos también para capturar inspiración de nuestro entorno y todo lo que nos rodea. El último […]
IKEA lleva años lanzando iniciativas para contribuir a cuidar de nuestro planeta, por eso no es de extrañar que la marca sueca lanzara a la venta una colección de peluches como la que os presento hoy. Se trata de una campaña ideada por varios estudiantes de la escuela MADS Moscú […]
