El pasado jueves Google afirmó que ya no requerirá que el personal actual y futuro se someta a un “arbitraje forzado” para disputas con la compañía. Este nuevo, y esperado, cambio entrará en vigencia el 21 de marzo. La noticia llega después de que los empleados de Google salieran de […]

No solo Xiaomi fabrica su propia versión del Google Home Hub, Samsung también prepara el lanzamiento de su altavoz inteligente Galaxy Home. El dispositivo, destinado a competir con los altavoces Amazon Echo, Google Home, Apple HomePod y Sonos, se lanzará en abril según las palabras del co-CEO DJ Koh. Galaxy […]

This post was originally published on the STAT blog. Featured snippets, a vehicle for voice search and the answers to our most pressing questions, have doubled on the SERPs — but not in the way we usually mean. This time, instead of appearing on two times the number of SERPS, […]

If you’re a big site competing to rank for popular head terms, where’s the best place to focus your content strategy? According to a hypothesis by the good folks at Distilled, the answer may lie in perfectly satisfying searcher intent. Click on the whiteboard image above to open a high […]

This post was originally published on the STAT blog. We all know that featured snippets provide easy-to-read, authoritative answers and that digital assistants love to say them out loud when asked questions. This means that featured snippets have an impact on voice search — bad snippets, or no snippets at […]