La obsesión del diseñador Tim Easley (Londres) con las máquinas expendedoras japonesas le ha llevado a lanzar “Vend”, un libro que recoge las vending machines más coloridas, estrafalarias y curiosas que ha encontrado en sus viajes al país asiático durante los últimos 20 años. Porque sí, la fascinación por estos […]
El supermercado canadiense East West Market ha dado con una solución bastante curiosa para que sus clientes usen bolsas reutilizables. Y es que si vas a su tienda con las manos vacías, las únicas bolsas que podrás comprar allí te harán pasar mucha vergüenza de camino a casa. ¿Por qué? […]
Manual for Gorillas by Juan Rodulfo 9 Rules to be the “Fer-pect” Dictator Manual for Gorillas by Juan Rodulfo A study by the Bertelsmann Stiftung, from March 2018 has come to the conclusion that a billion more people live under dictatorship now than was the case 15 years ago. The […]
2018 B2B Video Completion Rates and Other BenchmarksBusiness videos four minutes or shorter saw the highest completion rates — between between 50 – 68 percent — while those over 20 minutes saw the lowest, around 25 percent, just some of the research of interest to digital marketers in newly-released B2B […]
Next week’s B2B Sales and Marketing Exchange conference in Boston is coming up fast! To give you another sneak peek at the talented brand marketers sharing their insights and best practices, I’ve interviewed Omar Al-Sinjari, Senior Manager, Digital Marketing at RelayHealth – McKesson. Omar is responsible for all things digital and […]
