Marketers tend to be very reactive. And it makes sense because every time a search engine or a social network changes their algorithm we jump as marketers. We are conditioned to be very reactive. Whether it’s your boss who is pissed that your traffic dips or even yourself… everyone hates […]
Image credit: Visit Lakeland Reporting fake and duplicate listings to Google sounds hard. Sometimes it can be. But very often, it’s as easy as falling off a log, takes only a modest session of spam fighting and can yield significant local ranking improvements. If your local business/the local brands your […]
Hace tiempo os hablé de “Piensa sexi”, una iniciativa de 3 creativas que lanzaron un guía en formato ebook para combatir la publicidad sexista. Pues bien, de eso han pasado ya casi dos años y desde entonces no han dejado de luchar para conseguir su objetivo a través de sus […]
Hace 37 años que “E.T., el extraterrestre” aterrizaba en las pantallas de nuestros cines. Ahora, casi cuatro décadas después, la compañía de telecomunicaciones Xfinity lo trae de vuelta en este tierno, divertido y nostálgico anuncio navideño. De este modo, el spot continúa la historia de amistad entre E.T. y Elliot […]
Well, B2B marketers, it’s that time of year again. The holiday season is in full swing. The countdown to a new year and a new decade has begun. And of course, we’re all channeling our psychic powers, hoping to uncover what 2020 has in store so we can seize opportunities, […]
