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Un monstruo gigante formado por muebles viejos protagoniza este anuncio de IKEA en Canadá

El año pasado, IKEA puso en marcha en Canadá un programa de “economía circular” que anima a los clientes a llevar a sus tiendas productos usados para canjearlos por cheques descuento. Después, estos artículos después son reutilizados o revendidos en las diferentes tiendas del país. Esta iniciativa, que anima a […]

5 Top B2B Brands Delivering Exemplary Twitter Engagement

With more than 139 million active daily users and available in over 40 languages, Twitter has increasingly grown as a platform for both B2B and direct-to-consumer brands looking to creatively and effectively showcase products and services. Twitter has kept up a steady pace of new feature roll-outs over the past […]

5 Unexpected Content Marketing Benefits of B2B Podcasting

We all know by now that podcasting is a fantastic content marketing tactic, right?  To review:  Over 81 million people listen to podcasts (Edison Research) 80% finish the majority of every episode on their favorite podcasts (Edison Research) Most people who listen to one podcast are likely to pick up […]

How to Create a YouTube Channel and Rank Your Videos

Video is an increasingly important marketing tactic. Consumers today have shorter attention spans and are often consuming content on the go. They don’t always have the time to sit and read through a thousand word blog post; they’d much rather catch a four minute video on the topic while they’re […]

How I Ranked For 636,363 Keywords Using This Simple Hack

When I started doing SEO on NeilPatel.com I used this advanced formula to rank for 477,000 keywords. Over time, my traffic started to flatline and I wasn’t ranking for many more keywords, even though I was continually creating more content. But then I figured out a simple hack that took […]