About Guaripete Solutions

Guaripete Solutions SEO Agency in Charlotte North Carolina, with personalized SEO Consulting Services, Small and Medium Business Social Media Marketing Services, and Website Builder Experts oriented to our Customers.

A Darker Shade of Gray

Google’s original breakthrough in search was placing weight on links & using them to approximate the behavior of web users. The abstract ofThe PageRank Citation Ranking: Bringing Order to the Web reads The importance of a Web page is an inherently subjective matter, which depends on the readers interests, knowledge […]

5 Reasons Legacy Brands Struggle With SEO (and What to Do About Them)

Given the increasing importance of brand in SEO, it seems a cruel irony that many household name-brands seem to struggle with managing the channel. Yet, in my time at Distilled, I’ve seen just that: numerous name-brand sites in various states of stagnation and even more frustrated SEO managers attempting to […]

How Google Dishes Out Content by Search Intent

This post was originally published on the STAT blog. In the STAT whitepaper, Using search intent to connect with consumers, we looked at how SERP features change with a searcher’s intent — informational, commercial, transactional, or local. It was so chock-full of research that it sparked oodles of other content […]

How to Set Up GTM Cookie Tracking (and Better Understand Content Engagement)

The more you understand the behaviour of your users, the better you can market your product or service — which is why Google Tag Manager (GTM) is a marketer’s best friend. With built-in tag templates, such as scroll depth and click tracking, GTM is a powerful tool to measure the engagement and […]

“Las medidas del campo son las mismas”, una campaña gráfica por la igualdad en el deporte

“Con o sin discapacidad intelectual, las medidas del campo son las mismas”. Así de rotunda es esta campaña gráfica que la agencia VMLY&R (México) ha realizado para Special Olympics, el movimiento deportivo más grande del mundo para personas con discapacidad intelectual. Cada una de las piezas muestra las canchas de […]