Coincidiendo con el día de San Valentín, Durex ha presentado su nueva identidad visual y posicionamiento para adaptarse a los tiempos que corren. Así, la marca busca romper con los tabúes sexuales, los estigmas y actitudes obsoletas en favor de una visión más positiva e inclusiva sobre el sexo. La […]
Google está cerrando Station, un programa que vio la luz en 2015 y a través del cual la compañía pretendía ofrecer Wi-Fi gratis en más de 400 estaciones de ferrocarril en India y otras ubicaciones en todo el mundo. Aunque el sitio web de Google Station dice que el servicio […]
How should I get listed in Google My Business if I’ve got multiple businesses at the same address? How many listings am I eligible for if I’m legitimately running more than one business at my location? What determines eligibility, and what penalties might I incur if I make a mistake? […]
You’ve figured out what’s wrong, and you’ve delivered a laundry list of demands to your web dev team: re-index these pages, fix this duplicate content, redirect these URLs… but how often are those fixes prioritized, and how much time do you invest in pushing to get them there? Cultivating a […]
I’m not a literary scholar, but I believe it was Hamlet that said “to have a featured snippet or not to have a featured snippet?” Ever since featured snippets came onto the scene, sites have been trying to secure them. My team and I wanted in on this craze. Throughout […]
