COVID-19 and the quarantining that has come with it has caused a lot of changed to everybody’s daily routine, Including Gary. While we may not be able to meet in person it doesn’t mean there isn’t anything that needs to get done. Gary had a lot of eye-opening experiences and […]
Everybody has a different situation when it comes to the impact of COVID-19 on daily life. Some people are losing their jobs, looking for new ways to brand their business and, and different types of value they can bring to their communities. Gary talked to 14 different people on Facebook […]
“Look, marketers. Everywhere the light touches is content beloved by customers.” “But what about that shadowy place over there?” “That’s our unseen content. We worked hard to create it, but nobody ever visits it.” “That’s really depressing.” “That’s life.” Okay, sorry to bring the room down. And I’m also sorry […]
What’s in a review? With the right client testimonials and customer reviews, B2B brands can increase trust and loyalty in uncertain times while strengthening existing connections and fostering new ones. Your brand may even be sitting on a goldmine of evergreen trust-building user-generated content. Let’s take a look at 20+ […]
Influencers see surge in engagement, want to help SMBs While other forms of marketing have generally seen decreased effectiveness figures during the coronavirus pandemic, influencer marketing has seen surging social media engagements and impressions, with some 70 percent of influencers seeing audiences seeking guidance from them during the crisis, according […]
