Spotlighting Organic Social Media Video Success: Your Guide to Metrics and Specs

Native social media video is a marketing darling, with emerging new formats and increasing availability across platforms. Mainstays like Facebook prioritize native video posts over other content types. But how can marketers showcase the impact of native video tactics to clients? With variable analytics available for the different platforms, setting […]

SEO Whitepaper: How Distance and Intent Shape a Local Pack

In August 2017, a Think With Google piece stated that local searches without “near me” had grown by 150 percent and that searchers were beginning to drop other geo-modifiers — like zip codes and neighborhoods — from their local queries as well. Since we can’t always rely on searchers to […]

Infographic: 5 Must Have Ingredients for a Great Content Marketing Strategy

If you’re still struggling with establishing your content marketing strategy for 2019, you’re not alone. Only 12% of respondents to a recent survey by the Content Marketing Institute felt successful at their current efforts to strategically manage content. What’s particularly striking about this is that the vast majority of organizations surveyed – […]

Chrome ahora es compatible con el ‘modo oscuro’ en todas las plataformas

Si te gusta usar el modo oscuro (dark mode) en tus aplicaciones, debes saber que el navegador Chrome ahora también es compatible con el modo oscuro. Simplemente basta activar la nueva función y, si los desarrolladores la utilizan, nuestros sitios web favoritos se adaptaran frente a nuestros ojos. La última […]