How to Craft the Perfect Email

Some small business owners are intimidated by email marketing. Having to write an individual email is scary enough if you don’t consider yourself a writer. The thought of sending an email out to an entire mailing list can be downright terrifying! Fortunately, the perfect email is about more than just […]

La próxima aplicación de dibujo y pintura para iPad de Adobe se llamará Adobe Fresco

La próxima aplicación de dibujo y pintura para iPad de Adobe se llamará Adobe Fresco, anunció hoy la compañía en su blog. Anteriormente llamado Proyecto Géminis, la aplicación llegará en algún momento a finales de este año. El nombre se debe a la técnica de pintura de estilo renacentista italiano […]

Did Google’s Site Diversity Update Live Up to its Promise?

On June 6th, on the heels of a core update, Google announced that a site diversity update was also rolling out. This update offered a unique opportunity, because site diversity is something we can directly measure. Did Google deliver on their promise, or was this announcement mostly a PR play? There are […]

5 Ways You Might Mess up When Running SEO Split Tests

SEO split testing is a relatively new concept, but it’s becoming an essential tool for any SEO who wants to call themselves data-driven. People have been familiar with A/B testing in the context of Conversion Rate Optimisation (CRO) for a long time, and applying those concepts to SEO is a […]